Five questions for Kasey Allen

Kasey Allen
Kasey Allen is the Marketing and Business Development Coordinator for ICON Architecture.

When Kasey Allen took an internship with ICON Architecture, she said she knew next to nothing about the industry.

Allen interned with the company and decided to stay in Grand Forks. The Herald talked with Allen about starting her career here:

Q: What do you do with ICON?

A: My current position at ICON is the Marketing and Business Development Coordinator. In my role, I am able to engage with communities, create both written and social media content, attend events and conferences and create awareness of ICON not only in Grand Forks but throughout the state and country. I have worked at ICON for over a year. I started as an intern last summer and continued working into the school year. I recently graduated from UND with a degree in marketing and have accepted a full-time position.

Q: What brought you to ICON?


A: While searching for summer internships in marketing, the opportunity at ICON presented itself. The internship seemed like a great opportunity for me to broaden my horizons and learn about a new industry. I had worked in retail for a long time and was ready to try something new. I had heard great things about ICON and figured I would apply for the internship. I had no expectation that the opportunity would turn into what it is today, but I am very appreciative of the experiences I have had and I look forward to continuing to work for ICON and developing professionally.

Q: Are you originally from Grand Forks? If not, what brought you to Grand Forks? What made you stay?

A: I am originally from Roseville, Minnesota, a suburb of Minneapolis. I came to Grand Forks to attend college at UND. I chose UND because I wanted a great education and I wanted to experience a new town, get out of my comfort zone, and meet new people. Throughout my time at UND, I became acquainted with Grand Forks, was exposed to great opportunities, met great people, and have come to love the town. I decided to stay in Grand Forks after graduation because the opportunities provided by ICON and Grand Forks make it the perfect place for me to start my career.

Q: Can you talk about a challenge you've faced at work?

A: For me, one of the biggest challenges was stepping into a new and unfamiliar industry. My first day at ICON I knew close to nothing about the architecture industry. I was fortunate enough to have great mentors and the resources to learn about the company and the industry. My first couple of days on the job, I spent my time reading and familiarizing myself with how things work and asking a lot of questions. It is amazing to think back one year and realize how much I have learned but also how much I will continue to learn day in and day out.

Q: Where do you see yourself in five years?

A: In five years, I see myself in Grand Forks continuing to build my career with ICON. My professional development path is guiding me towards leading the marketing and community engagement initiatives for an entire sector. I would also like to contribute to ICON’s efforts in moving into new emerging markets, similar to what we have recently accomplished in the unmanned aircraft industry and with the revitalization of vacant big-box retail spaces.

Meibers is the business reporter for the Herald. She joined the team in September of 2018. Have any story ideas, questions or concerns? Email her at or call her at (701) 780-1114.
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