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Published July 23, 2011, 02:58 PM

PMS-themed California milk campaign sparks discussion

California milk producers have modified an eyebrow-raising advertising campaign that promoted their product to men as a way to lessen the effects of premenstrual syndrome in their wives or girlfriends. But some critics wonder if it's time the dairy organization moved on to greener pastures.

By: Sheila V. Kumar, Grand Forks Herald

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